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HomeFashionThredUp Releases 2024 Resale Report Exhibiting 18% Development

ThredUp Releases 2024 Resale Report Exhibiting 18% Development

ThredUp’s annual resale report is as near a State of the Union as thrifters are more likely to get. 

The wide-lens view on the secondhand business is commonly cited by not simply ThredUp but additionally its rivals, who level to the expansion curve it tasks as an indication of their very own potential. 

And the message — once more — is that there’s nonetheless a lot extra potential for resale

This 12 months’s report, launched Wednesday, discovered the worldwide secondhand attire market grew by 18 % final 12 months to $197 billion in gross merchandise worth. That’s projected to develop thrice quicker than the general attire market and hit $350 billion by 2028. (That may be a slight step again, as ThredUp’s report final 12 months mentioned that the business would log GMV of $351 billion in 2027.)

Within the U.S., the secondhand attire market grew 11 %, or seven instances quicker than the broader attire market, to $43 billion final 12 months, together with worth of resale gross sales in addition to conventional thrift and donations. That take is predicted to rise to $73 billion by 2028.

Whereas the report comes from certainly one of resale’s main gamers, the analysis was performed by retail analytics agency GlobalData, which relied by itself estimates in addition to surveys of three,654 U.S. customers and 50 high U.S. trend retailers and types.

“The market continues to develop and it’s solely rising quicker than conventional retail,” mentioned James Reinhart, chief govt officer of ThredUp, in an interview. “Lots of that’s pushed by shopper choice. Speaking about their expertise of procuring secondhand, promoting secondhand, and actually what their expectations are for the longer term, you simply begin to see share of closet broaden over time.”

Secondhand additionally affords customers some respite from the economic system. 

Distribution system at ThredUP

The equipment making resale work at ThredUp.


The report discovered that 60 % of customers see secondhand attire as giving them “probably the most bang for his or her buck,” whereas 55 % mentioned they’ll spend extra thrifting if the economic system doesn’t enhance.

“With greater than half of all customers purchasing for secondhand attire final 12 months, it’s evident that resale is now firmly embedded within the trend panorama,” mentioned Neil Saunders, managing director of GlobalData, in a press release. 

“Secondhand shopping for transcends generations, with the function of resale altering all through customers’ lives,” Saunders mentioned. “Youthful buyers flip to secondhand for self-expression and to assist create their private fashion; dad and mom depend on secondhand to outfit their households in an economical and eco-conscious approach, and older generations flip to secondhand to snag inexpensive, higher-end manufacturers and for the joys of the hunt.”

Resale’s development story has been comparatively constant. However the report did single out another modifications in simply the place individuals are procuring secondhand.

“You’re beginning to see that transition from brick-and-mortar to extra on-line penetration,” Reinhart mentioned. “I feel that’s pushed by corporations like us and others.”

Practically two-in-three secondhand clients within the U.S. made not less than one buy on-line final 12 months, a rise of 17 factors from 2022, in keeping with the report. Forty-five % of youthful buyers mentioned they most popular to purchase secondhand attire on-line. And on-line resale is predicted to greater than double to $40 billion within the subsequent 5 years.

“It’s the primary time the place you’re seeing choice swap, the place you now have a majority who’re preferring on-line versus offline,” Reinhart mentioned. “It was that perhaps they had been an offline thrifter after which they’d sometimes purchase an merchandise on-line. And now you’re seeing that they could be sustaining their offline purchases after which incrementally shopping for much more on-line. That portends a reasonably vivid future for the round economic system.”

However that future would possibly want a bit additional assist. 

The report discovered that 42 % of customers say the federal government ought to take legislative motion to advertise sustainable trend. 

“There are two issues that authorities must do,” Reinhart mentioned. “One is creating extra producer accountability. Authorities has proven that should you maintain producers of dangerous issues accountable, whether or not that’s cigarettes or gasoline emissions, that creates conduct change in an business. That’s the stick method.

“And I feel the carrot then is authorities creating incentives and credit for sustainable innovation, fiber-to-fiber recycling crops, investments in circularity, investments in resale and rental and all these items that I feel finally will help change shopper conduct,” he mentioned. 

There was some motion on the legislative entrance, particularly in France, though activists search for extra.

In the meantime, manufacturers have additionally gotten behind resale. 

The report discovered that the variety of resale outlets operated by manufacturers grew by 31 % final 12 months to 163, with J.Crew, American Eagle and Kate Spade all opening resale websites final 12 months with the assistance of ThredUp.

Taken collectively, there’s a variety of alignment round resale, which is actively being embraced by customers, manufacturers and regulators. 

However the resale world continues to be clearly sorting itself out on the enterprise entrance with lots of the largest gamers, together with ThredUp and The RealReal Inc. nonetheless working their approach towards profitability.

It’s been an extended highway than many buyers hoped for — a incontrovertible fact that has hit shares of ThredUp and The RealReal laborious — however Reinhart mentioned resale’s most distinguished gamers are getting there. 

James Reinhart bomber jacket

ThredUp CEO James Reinhart

“For those who have a look at the trajectory of how our companies have carried out over the past couple of years, I feel it’s been a sign of regular progress in the direction of profitability,” Reinhart mentioned. “Our enterprise grew double digits final 12 months and expanded margins on the underside line. It’s not as if the companies aren’t rising and driving leverage, I simply suppose there’s a bit little bit of this narrative of, Why can’t the progress be quicker? For us, we’ve expanded in seven of the final eight quarters and the enterprise is considerably larger than once we went public.

“On the one hand I need to do every part as quick as doable,” he mentioned “Alternatively, I feel gradual and regular progress the place we’re making the fitting investments over time finally is what pays off. We’ve been very clear about being breakeven on a full 12 months foundation this 12 months. That’s in our steering. However I suppose RealReal [is] the identical approach. The markets have punished us for not getting there as quick as they want, however I feel we each confirmed regular progress. And I really feel actually good about our positioning available in the market.”



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